Driving Growth Through Experimentation We help mission driven eCommerce brands to optimize their online-shop.
See how we do this
Our experiment driven insights into your customers’ behavior enable you to make confident, targeted and cost-effective decisions that will grow your business. Experimentation
We develop an experimentation strategy and testing roadmap tailored to your company.
Not ready to outsource your experimentation program, but still want a strategic sparring partner to help you drive growth?
The benefits of running experiments online Faster growth
The goal of a scientific experiment is to see if a hypothesis holds true or not, and why. This is how you can leverage your growth potential with A/B-Testing.
By running experiments, you simply decrease the risk of implementing features that could lead to diminishing returns.
Tailored to your business
No one size fits all – our growth strategies are tailor-made for your business by understanding your market, your company and your customers.
Not true – this might not necessarily be what you need. We help you to understand your customers' behaviour, why they buy, why they don’t. More conversions, higher AOV, etc. are a by-product of these learnings and effective execution.
Calculate whether A/B testing makes sense for you.
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See what companies with similar numbers achieved
12 experiments per year could bring you around 4-5% in added company growth. Effectively this could mean:
Additional revenue per year
Excellent!Experimentation could be a driver of serious growth for your business. Schedule a call
We recommend our:
There's many ways to grow your business
It might be a bit too early to think about continuous experimentation, but there are other ways of optimizing and growing your eCommerce site.
Additional revenue per year
Get in touch!Together we can find alternative growth opportunities for your business. Schedule a call
We recommend our:
In-depth CRO Audit
This is why reputable brands work with us We use Analytics Data, your Customers’ behaviour and voice to drive growth for your business
Onboarding & Research
Identifying the areas of improvement and gathering insights allows for a solid foundation to later generate test ideas.
Hypotheses & Prioritization
Constructing a well-defined hypothesis is the basis for any experiment and necessary to understand what it is that
we want to test and what impact we want to make.
Design & Development
Based on our custom prioritization framework we make sure that we test high-impact ideas first, which we then design and develop as A/B tests.
Testing & Learning
Choosing the right testing methods and running online controlled experiments. Using the A.G.I.L.E method we can shorten testing cycles and drive growth even faster.
Schedule appointment This is what we can do for you
Conversion Audit Full website audits, highlighting usability and content issues and providing concrete solutions On-site Surveys Implementing survey tools to gather practical insights from your users User-behaviour Analysis Implementing heat maps/session recording tools to study user behaviour In-depth Reporting Our extensive deep-dive is the basis for the recommendations and roadmap you will receive as part of the reporting
Onboarding Tracking + Experimentation Setup Scientific Research With our science-based approach to research we identify the most promising optimization potentials and real client behaviour Efficient & effective experiments We take over the entire experimentation process. From concept and design to coding and monitoring every experiment Results and Reporting We analyze every experiment and feed our self-learning prioritization algorithm with these learnings
A/B Testing Roadmap Together with you or your inhouse team we build and prioritize your experimentation roadmap 4 x 90min Session Your team has access to their dedicated consultant to ask questions and discuss CRO topics A/B tests analysis We help you analyse test hypotheses, test performance, and identify potential mistakes (like SRM, etc.) Unsure if experimentation is the right fit for your company? Use our calculator to find out. Try our calculator Frequently Asked Questions
When can I expect results from my A/B tests?
Experimentation and A/B testing is, ideally, an ongoing process that you embed deep into your strategy. You may see results after the first test, but that doesn't mean it will lead directly to an uplift. The goal of conversion rate optimization is not simply to optimize your conversion rate, but rather to understand the user behavior of your customers.
What is a realistic win rate of an experimentation program?
About 11-25% of the experiments turn out to be winners. Of course, we cannot guarantee how high the win rate is in your case. It depends on a number of factors.
Success = Chance x Velocity
Success is the number of A/B Testing Winners and Learnings. Chance is the probability that an A/B test will be successful (lead to an increase of the tracked metric). Velocity is the number of tests performed.
The important thing to understand is that experimentation is not just about the sheer number of winning tests, but rather about understanding how your visitors and customers make decisions.
What is your process?
After onboarding, the obligatory research phase begins - here we take time to understand your customers and develop a testing roadmap.
Yes, and then we are ready to go - we prioritize, design and develop the tests and soon we see the first results.
Does A/B-Testing make sense for me?
You can easily find out whether A/B testing is worthwhile for your company by using our simple calculator. It shows you what kind of results are possible with A/B testing.
Check out our calculator
To go a little deeper and find out which solution fits your project best, just book a call and we'll find out together.
Our services are eligible for financial support through the Bundesamt für Wirtschaft und Ausfuhrkontrolle (BAFA).
Schedule a consulting call